Keyword Shuffler

Enter up to 4 words and get every ordered combination — the fastest way to enumerate long-tail phrases like "habit tracker free" vs "free habit tracker" for keyword research. Word order matters in App Store search, so test both.

0/4 words

Next step: check each phrase's real search popularity and difficulty in the keyword research tool — it pulls Apple's actual autocomplete suggestions and scores the live top-10 results. Already shipped the keyword? See where you rank with the rank checker.

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About this tool

Generate every keyword combination from your seed words

Apple gives you 100 characters for the keyword field, comma separated, and it combines your terms itself when matching queries. This generates every permutation of up to four seed words so you can see the long-tail phrases your set already covers before you spend characters repeating them.

The common mistake is writing "photo editor, photo filter, editor filter" — three entries spending characters on words Apple would have combined for free.

How it works
  1. 1Enter up to four seed words or short phrases.
  2. 2Every ordering and combination is generated, longest first.
  3. 3Copy the ones worth testing into the keyword field, or take them into the rank checker to see where you currently sit.
  4. 4Runs entirely in the browser — no network calls, no account.
What it cannot tell you
  • It cannot tell you which combinations anyone searches for. Apple publishes no search volume, and no third party has it either.
  • A generated phrase is a candidate, not a recommendation. Check the ones you care about against live results before committing characters to them.
  • It does not enforce the 100-character cap — that check lives in the metadata checker and the listing kit.
Questions

Do I need to repeat words across keyword entries?

No, and it wastes characters. Apple combines the terms in your keyword field when matching queries, so "photo" and "editor" already cover "photo editor". Never repeat a word you have used in the app name or subtitle either — those are indexed separately.

Should I use spaces after the commas?

No. Each space costs one of your 100 characters and buys nothing.

How do I know which of these to actually use?

This tool generates candidates. Check them with the keyword rank checker to see where you rank today, or the keyword research tool to see what Apple’s own autocomplete suggests alongside them.

Keywords & rankings

Keyword researchApple's own autocomplete, expanded and scored by live ranking difficulty.App Store keyword toolEvery term an app ranks for, pulled from live search results.Keyword rank checkerWhere an app sits for any keyword, in any of 175+ storefronts.Daily rank trackingFlag keywords and get a daily snapshot, with 7/30/90-day history and movement.Keyword gapTerms a competitor ranks for and you do not, from live search.Keyword cannibalizationTerms where two of your own apps land in the same result.

Or browse every free App Store optimization tool.