58 storefronts, one sweep
Worldwide Reviews
Pick an app to sweep.
58 storefronts, one lookup each, run from your browser. Works on any App Store app, yours or a competitor’s. No account needed and nothing is uploaded.
About this tool
Where in the world do your ratings actually come from?
Most developers only ever look at the US App Store, because that is the storefront App Store Connect opens on. This page sweeps 58 storefronts and reports the rating count and average star rating in each, sorted by the storefronts that rate you most.
The result is usually a surprise. An app with a healthy US average can be carrying a materially worse rating in a market that supplies a large share of its ratings, and nothing in the default view would ever show it.
How it works
- 1Pick an app. The scan runs Apple’s lookup endpoint once per storefront, eight at a time.
- 2Each storefront returns its own rating count and average. This works because iTunes reports both PER STOREFRONT rather than globally — verified live, where one large app read about 8.9M ratings in the US and 1.4M in Germany.
- 3Totals are combined into a ratings-weighted average, never a mean of the averages, so a storefront with 40 ratings cannot swing the figure like one with 400,000.
- 4Storefronts at least 0.2 stars below that weighted average, on 20 ratings or more, are flagged as weak. The floor exists so one unhappy user in a quiet market does not top the list.
What it cannot tell you
- It reads counts, not review text. To see what people actually wrote, open the reviews page for that storefront.
- A storefront whose lookup failed is reported as unknown and offered a retry — never as a storefront with no ratings. It is kept apart from "not sold here", which is Apple answering that there is no listing in that storefront: one is a hole in the measurement, the other is a finding.
- Ratings are lifetime, not recent. A storefront can carry a poor average from a version shipped years ago.
- It cannot say why a storefront rates lower, and it makes no claim that a rating moves your rank or your conversion. Apple publishes neither, and the review text is the only place a reason could come from.
Questions
Why does my app show a different star rating in different countries?
Because Apple stores ratings per storefront. Each country has its own count and its own average, and the number shown on your product page is the one for the storefront the visitor is browsing — not a global figure.
How many countries does the sweep cover?
58 storefronts, chosen to cover the markets that actually produce meaningful rating volume rather than all 175 Apple operates.
Does a low rating in one country hurt me everywhere?
Apple publishes nothing about this, so the honest answer is that nobody outside Apple knows. What is verifiable is that users in that storefront see that rating, and it is the number they decide on.
Written up on the blog
- A rating count with no denominator tells you nothingFour thousand ratings is excellent for a small app and dismal for a big one. How to give the number a denominator, and the three ways that denominator quietly lies.
- Your App Store rating is not one numberApple stores an overview rating per country or region, and most developers only ever look at one of them. What a 58-storefront sweep turns up, and the reset that is not per-country.
Localization & reach
Or browse every free App Store optimization tool.
Paid tools do this too. App Store optimization tools, compared — 9 of them, described the same way and in alphabetical order.